News & Events

Want to meet us in person? We network a lot, so chances are you can meet us at either a Marlborough Regional or Worcester Chamber's Networking event. Contact us to find out more.

New Client Signings:

November 8, 2006 - Percussion Software taps Vista Consulting to drive their 2007 marketing plan development.
August 21, 2006 - Cleary Insurance selects Vista Consulting to help develop a marketing plan.
August 17, 2006 - Work with the Massachusetts National Guard Youth Program expands to the National Guard Family Program.
August 4, 2006 - Massachusetts National Guard Youth Program taps Vista Consulting for marketing advice.
July 12, 2006 - R. K. Gustafson Financial builds comprehensive marketing plan partnering with Vista Consulting.
March 1, 2006 - Meridian Technology signs with Vista Consulting to launch a new product into the market.

News

August 2007 - Vista Consulting makes Strong Showing in Worcester Business Journal’s Book of Lists
July 2006 - Vista Consulting makes Worcester Business Journal's Book of Lists for Top Marketing agencies.
August 22, 2005 - Vista Consulting joins the Better Business Bureau®, Inc serving Eastern Massachusetts, Maine & Vermont. Press release >>
October 11, 2004 - Debra Murphy is selected for phase 2 of the Leading Mentor's program by Mission Publishing. This follow-on program will result in the availability of more information products from Vista Consulting.
August 12, 2004 - Debra's co-authored book, Create The Business Breakthrough You Want: Secrets and Strategies from the World's Greatest Mentors is now available. This book features many business giants including Brian Tracy, Robert G. Allen, Bob Proctor and Mark Victor Hansen (Chicken Soup for The Soul) and is endorsed by Dr. Stephen Covey and Ken Blanchard.
January 27, 2004 - Vision Advertising and Vista Consulting Announce Partnership; Alliance Offers Full-Service Marketing Agency Capabilities to Small to Mid-sized Businesses.
December 3, 2003 - Local Business Expert Selected as one of "The World's Greatest Business Mentors"; Marlborough's Debra Murphy receives prestigious honor; to be featured in forthcoming mentoring book.

Events:

Debra speaks professionally about all areas of marketing, image, and branding for small businesses. She is available to speak at your conference, seminar, or event where she can offer knowledge for the benefit of your company or organization. Contact us for more information.

Working On Your Business

We know we need to set aside some time each week to work on our businesses but those demanding clients take all of our time. How can you incorporate enough time for marketing your business to help you achieve your desired goals?

Book an appointment with yourself – Timeblocking is not just marking the time in your calendar. Actually book a meeting as you would a client, setting the time, agenda, and place. Make the meeting an hour or less and assign a topic to work on.
Spend a few minutes on marketing every morning over coffee – While the coffee is brewing and you are enjoying the first cup, take 30 minutes and work on one piece of the marketing plan. Draft business and marketing goals. Work on a marketing message that appeals to your prospect's pain. Evaluate a current marketing program and determine whether you want to continue.
Spend an hour surfing the Web – Use the web to check out your competition and see what they are doing for marketing, how they are positioning themselves, and what type of Internet marketing they are doing. Compare your marketing and messages to theirs and see if it holds up. Get ideas from them and make it unique for your business.

Try to make marketing a habit and treat tasks and projects for your business just like you would treat your list of client work. By making marketing a priority item on your to do list, the more likely you will get them done.

Host your web site at Lunarpages - great features, great price, great support.

Instantly automate your email marketing, website sales, digital delivery, ad tracking, credit card processing, recurring billing, affiliate program, or any ecommerce activity you face with 1ShoppingCart.com.